“Tracey is a strategic thinker and problem-solver who applies her considerable talents to prospect research. She is smart, funny, and oh so savvy. She is good at figuring out how to help achieve goals with great insights”.
Ann Rosenfield, CFRE
Executive Director, Board Leader, Philanthropy Expert, Charitably Speaking
“I have worked and presented with Tracey over many years. She is the ultimate professional and truly understands the fundraising side of prospect research. Because of Tracey's ability and insight I was able to negotiate very large major gifts knowing I had an exceptional level of background information which led to creative and successful strategies. Tracey is a true team player and wants to see fundraisers succeed. I always saw Tracey as a partner in raising funds and together we developed many tools to assist in the cultivation and solicitation of major gifts and simple ways to communicate prospect identification throughout an organization. She is a senior leader in her field and a huge asset to organizations that require her knowledge and expertise”.
Campaign Director, Brain Campaign, Toronto General & Western Hospital Foundation
“Tracey and I have worked together in her capacity as foundation researcher and as research consultant extraordinaire, as well as in the classroom at Western University. Tracey is a leader across North America in the prospect research world, an excellent communicator, a mentor to many and a great friend to countless people in the non-profit sector. Tracey's work is strategic, thoughtful, and delivered in a manner that allows people from a wide variety of perspectives to benefit”.
Senior Associate, Armstrong Strategy Group
“Tracey is a "researcher extraordinaire". She is a supportive and loyal team player who can quickly and efficiently provide the background information a development officer needs to secure a meeting and close a gift. Her depth of knowledge in prospect research is unparalleled as is her ability to fully utilize a database system. I have learned a tremendous amount about research from Tracey. She taught me how to categorize information so that it is easy to find, easy to use and accurate. Thanks to Tracey's logical and analytical thinking and her warmth and sense of humour, she is not only a fabulous researcher but also a fabulous instructor. I highly recommend Tracey both as a researcher, as an instructor and as a manager”.
Mary McPherson, CFRE
CEO, Oakville Hospital Foundation